We like to pretend that blogging SEO doesn’t matter all that much. I mean, #nerds, amiright??
But the truth is, search engine optimization does matter, still and forever. If you haven’t given this much thought, then think about it: tailoring your posts to gain as much visibility in search engines as possible is critical. How else will the internet find you?
*cue panic attack at thought of one more task*
I know, I know. But blogging SEO sounds scarier than it really is. If you want to substantially improve your results, I’m here for you. Let’s walk through the basic steps of great blogging SEO, so you can start leveraging it for yourself.
Today, do these two things:
I guarantee if you use these two steps you’ll start seeing better results from your posts. Plus, we’re talking like five minutes to set up these routines, people. DO. IT.
You already know you should use headers, but do you know how?
Well, today’s your lucky day, because this is the only tutorial you’ll ever need. Got your keyword in hand? Cool beans. Here’s what you do:
In other words, make it your own. It may take some practice, but the basic recipe is here. With a bit of time, you’ll rock it and your blogs/articles/etc. will get so much better.
Next: Putting keywords, subheadings and writing style together.
Okay, now let’s take a quick look at the relative roles of writing style and SEO. I mean, they’re two different things, right? And usually in conflict? As in, you can choose good SEO or good writing?
In fact, the two combine quite beautifully if you take the right approach.
Your writing style is your voice, which is very important. Check out the premium content if you need a refresher on nailing a copywriting voice, as well as to immediately unlock your FREE daily writing course.
Anyway, your style comes in to play after you have checked your blogging SEO boxes. That includes:
This is where good outlining comes in. (Another tip you can check out in the premium content, btw.)
After you lay proper groundwork, then you wrap your beautiful writing voice around the amazingly SEO-rich skeleton you’ve just created. Yes, you can use any voice effectively, as long as you have laid that foundation first.
Voilà, the perfect marriage of SEO and style.
That’s it! Go ahead and get the goods in the premium content by clicking that image below!
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